ProMediaTech 2025: post show report

The International exhibition of exhibition and event service, marketing and advertising ProMeadiaTech was successfully held December 11 and 12, 2025 at Crocus Expo.

The event has become a real magnet for professionals in the exhibition and event industry, marketing, branding and advertising. More than 5,000 specialists gathered at one site to get acquainted with new solutions and make plans for the year ahead.

The exhibition was held in an updated format and focused on innovative technologies and modern methods of organizing expositions and events, optimizing space and increasing the efficiency of brand interaction with the target audience. More than 190 Russian and foreign companies presented their solutions and technologies on the exposition comprising 8,000 square meters during the two days of the event.

Such companies as INTERFORM EXPO, GRATA ADV, DART EXPO, FORMIKA, Expomaster Group, ExpoGlobal Group, 4VIDA, Sollab, Vars, Bestly, Alm Phase, RS 1912 Russkiye Samotsvety, Moskovskaya Igrushka manufactury, LeBook and many others participated in the event.

Among the presented proposals were comprehensive services for expo stands implementation, design of exhibition areas, organization of events of various levels, event services, digital technologies, multimedia and interactive solutions, production of souvenirs and promotional products. Many participants showed the possibilities of full-cycle services - from the development of the concept and design to the implementation of the project, and further support - which made the exhibition even more saturated and complex.

ProMediaTech has traditionally been a key event for uniting specialists from different industries. This event became a unique opportunity to strengthen business ties, discuss key trends and develop new standards in the field of exhibition activities and marketing communications. Each visitor received valuable practical knowledge and useful tools for further professional growth.

A topical and dense business program annually becomes a point of attraction for various target audiences of the exhibition: numerous speeches, discussions and master classes from leading industry experts. The two-day conference covered the most important topics: promotion and sales, the use of digital technologies and artificial intelligence, project management, assessment of the effectiveness of exhibition and event formats. The thematically structured program included large specialized sections PROMARKETING & SALES, PRODIGITAL and PROEVENT & EXPO, in which speakers shared practical cases and effective tools adapted to modern market conditions. Co-organizers of the business program: Small Business of Moscow, EVENT MBA, Obe2.

Thus, ProMediaTech reaffirmed its status as the most important professional platform that contributes to the exchange of experience, discussion of trends and the formation of strategic guidelines for the future development of the exhibition, event and marketing industries.

See you at ProMediaTech 2026!