Moskovskaya Igrushka manufactury is a ProMediaTech participant

Moskovskaya Igrushka manufactury is the only company in Russia that professionally specializes in the revival and development of traditional Russian handmade cotton toys.

Based on the Family Traditions Craft Center, the manufactory has restored the ancient technology of making Christmas tree decorations using only natural materials such as cotton wool and glue. This meticulous handicraft elevates each piece to the status of genuine art, as evidenced by their participation in international exhibitions and their preservation in private collections. Thus, Moskovskaya Igrushka preserves a valuable cultural heritage by offering a unique and highly artistic Russian souvenir to the market.

Today, Moskovskaya Igrushka is not only a guardian of traditions, but also a unique social project. Part of the production processes is carried out by mothers of special children, and every toy sold provides targeted assistance to their families. Thanks to the training of more than 3,500 craftsmen, the manufactory is capable of producing over 25,000 unique products per year, while fulfilling large corporate orders (up to 10,000 pieces) within the established deadlines. In addition, the manufactory houses Moscow's first cotton toy museum, where tours and workshops are held. This makes the manufactory an ideal partner for creating exclusive, stylish, and socially significant gifts that are highly valued for their history and handcrafted quality.